The forum dedicated to Bulgaria’s balneology potential will be held on February 2nd, 2022, between 10 am and 12 pm, in the Terra Pavilion of Expo 2020 Dubai.

„Indulge your health while travelling. Sea.View.Sand.Air.Terra.SPA“ is the topic of the first presentation by Lachezar Todorov, CEO of Terra Tour Service, Bulgaria.

Lachezar Todorov, CEO of Terra Tour Service EOOD
Lachezar Todorov, CEO of Terra Tour Service EOOD

The company concentrates in the field of investment, construction and exploitation of real estate and tourist sites on the territory of Bulgaria: in the town of Pravets, on the Black Sea coast and in the city of Sofia.

Lachezar Todorov is the CEO of Terra Tour Service EOOD for 20 years now. From 1992 till present Mr. Todorov is a Member of the Board of several charity and social responsibility foundations. From 2011 till now he is the Chairman of the Board of Pravets Golf Club 2012.

The second presentation is by Assoc. Prof. Rumen Draganov Ph.D. and Assoc. Prof. Diana Stoyanova Ph.D., dedicated to “Spa and Wellness opportunities as a strategic sector in Bulgarian tourism”.

Assoc. Prof. Rumen Draganov Ph.D.
Assoc. Prof. Rumen Draganov Ph.D.
Assoc. Prof. Diana Stoyanova Ph.D (ULSIT)
Assoc. Prof. Diana Stoyanova Ph.D (ULSIT)

The two will present specific statistical data related to the development of balneology in Bulgaria, the increased interest of foreign tourists in Bulgarian spa destinations, as well as trends in recreational tourism.

Assoc. Prof. Rumen Draganov Ph.D., M Eng, has occupied various positions within the tourism sector in Bulgaria, CEO of the „Balkan Holidays international“, Deputy Minister at the Ministry of Trade and Tourism and Chairman of the Tourism Committee at the Council of Ministers of Bulgaria. He is currently Director of the Institute of Analysis and Prognosis in Tourism at the University of Library Studies and Information Technologies, a member of the Treasury Board of the National Tourism Board, member of the Board of Confederation of Bulgarian Tourist Business, and member of the Board of the Bulgarian Tourist Union. 

Assoc. Prof. Diana Stoyanova Ph.D. is a tutor in the Department of Cultural and Historical Heritage and Tourism at the University of Library Studies and Information Technologies (ULSIT). She is a scientific secretary with the Institute for Informing Science, Knowledge Management and Security at the same university. She is a Member of the Executive Board of The Regional Centre for the Safeguarding of Intangible Cultural Heritage in South-Eastern Europe under the Auspices of UNESCO.

“Bulgaria: a safe and attractive tourist destination. Opportunities for spa, wellness and health tourism” is the topic of the next presentation. IT will be presented by Mrs. Nikolina Angelkova – Member of Parliament and Deputy Chairwoman of the Tourism Committee of the National Assembly, Bulgarian Minister of tourism 2014-2020.

Nikolina Angelkova - Member of Parliament and Deputy Chairwoman of the Tourism Committee of the National Assembly
Nikolina Angelkova - Member of Parliament and Deputy Chairwoman of the Tourism Committee of the National Assembly

Nikolina Angelkova is a law graduate. She is a Harvard business school alumni 2010, from the Leadership development program. In 2014 she became the first woman Minister of Transport, information technology and communication in the caretaker BG Government. Then she was the first Minister of tourism founding the Ministry of tourism as separate state administration (2014-2020) in the Bulgarian government. From July 2020 till now is a member of the parliament.

In 2014 Mrs. Angelkova was elected young global leader of the World economic forum and currently is WEF alumni. Holds lots of prestigious awards. Mrs. Angelkova participates in every major international event and conference on tourism as a keynote speaker. As a highlights of her speeches in the latests ITIC and A world for travel events she referred for unification of the world community for the protecting of the people working in tourism sector due to the COVID crisis, as well as she took the stand to advertise the Bulgarian winter and summer resorts as a safe holiday destination in 2022.

Krasimira Stoyanova, CEO Albena Tour AD
Krasimira Stoyanova, CEO Albena Tour AD

Krasimira Stoyanova, CEO of Albena Tour PLC, part of Albena Group, an offical touroperator of ALBENA HOTELS & RESORTS will help you connect the dots between Nature and Health. 

“Albena” offers exclusive Medical Spa & Wellness Center “Medika-Albena”, providing the complete Spa- experience you deserve, accented with individual treatment and gentle service.

“Medika-Albena” with 30 years’ experience developed reputation for its traditional physio-therapeutic methods, combined with the latest wellness trends and cosmetic therapies.

Todor Bobev, CEO Touchmenu Ltd, is the last speaker at the business event. He will present an innovation in booking: a digital menu for hotels, restaurants, bars, and shopping centers – a new generation of interaction with the customers.

Todor Bobev, CEO Touch Menu Ltd
Todor Bobev, CEO Touch Menu Ltd

TouchMenu is a unique digital platform for hotels designed to optimize existing operations, enhance customer experience and retention rates, as well as increase profits through various marketing tools. TouchMenu goes far beyond a traditional digital menu with online orders. 

Thanks to the AI-powered backend, TouchMenu evolves and adapts to current usage and customers’ personal preferences, so that every customer receives a personalized and unique experience.